sports viewership data

2002, 2006 FIFA World Cup (3 billion) 8. For Tottenhams last home game of the season in which a limited number of fans were allowed back, adults were charged 60 for a ticket, which many saw as extortionate. Sports viewership statistics from the UK, show that the number of UK football fans who spent one to two hours a week watching matches live on TV reduced from 37% before the pandemic to 26% after COVID-19. Required fields are marked *. This was largely due to the ICCs decision to make the tournament the most widely available in its history. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers., COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. Nowadays, many younger viewers are more interested in streaming games online, with many watching multiple games at once. Fans watched the games for longer too, the competition had 13.7 billion global viewing hours. Enquire Before Buying You need a Statista Account for unlimited access. Sports docs tend to be viewed on an occasional basis, but there is a subset of viewers who watch frequently. 03925319, Business of Football - Report Bundle (7 Reports), Top 20 - Most Marketable Male and Female Athletes, 2022, Robotics in Sport - Thematic Intelligence. October 16, 2017. Studies by North American intelligence company Morning Consult have shown that approximately 53% of Gen Zers identified as sports fans, as opposed to 69% of millennials, and 63% of all adults. The broadcast peaked in viewership towards the end of the over five-hour broadcast when it was clear that Tiger was going to win, boasting 18.3 million viewers. Viewership intent among avid fans was similar, but less dramatic. GlobalData Analytics and visualisation solutions has contributed positively when preparing management presentations and strategic papers., COVID-19 has caused significant interference to our business and the COVID-19 intelligence from GlobalData has helped us reach better decisions around strategy. Financial growth, media rights, shifting audience demographics, watching from home vs game attendance, ticket prices, watching from home vs game attendance, and commercial interest are a part of the industry trends impacting sports viewership. Are you interested in testing our corporate solutions? Male sports fans are feeling the greatest impact and ultimately spending less time watching TV due to the lack of sports programming. "Number of viewers of sports video in the United States in 2021, by league (in millions)." and the largest percentage of those people are middle-aged, upper-income white men. The figures, compiled by Nielsen . We understand that and can customize the report basis your exact research requirements pertaining to market insights, innovation insights, strategy and planning, and competitive intelligence. Sportspromedia A world record for the highest concurrent viewership of a live stream of all time. The biggest audience of the season was the. For the purpose of this survey, the "none of these" option includes alternatives like watching a game in person or at a sports bar. At no point will consumers personal information will ever be disclosed. 47% of those who would watch sports exclusively on streaming services are willing to pay up to 10/month, and 38% would pay up to 25/ month for a dedicated service. While the viewership numbers seem to confirm the supposed demise of baseball in the US, the truth is not so simple. As a surprise to no one, football is the king of the most popular sports in America by TV ratings. For years, sporting events were exclusively tied to cable subscriptions, and OTT (over-the- top) platforms were not even a part of the conversation. This statistic is not included in your account. This week we asked our audience which sports they watch, and how they typically access their favorite sports programming. You can only download this statistic as a Premium user. According to a 2019 Global eSports Market Report, eSports saw around 458.8 million viewers worldwide. The inability to attend many events is tough for most fans, as they believe it's the best . Currency Conversion is for Indicative purpose only. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. Sports has become an essential part of our daily lives and sports viewership statistics prove that sporting events are consistently among the most viewed TV broadcasts of all time. Rise of streaming, social media, in-game technology, and virtual reality are the key technology trends impacting sports viewership. Extended stream stats . The GlobalData platform is our go-to tool for intelligence services. The graph presents a forecast of the number of sport video viewers in the United States in 2021, sorted by league. Analyze and improve the experiences across your employee life cycle, so your people and organization can thrive. 32% of UK adults never watch live sports on TV. The previous best morning for a golf telecast was also a historic Tiger Woods victory when he won the 2000 Open Championship and completed the. 1998 FIFA World Cup (3.4 billion) 6. 2012, 2016 Summer Olympics (3.6 billion viewers) 2. Discusses how the landscape of viewing sports has changed forever with the technology boom, allowing viewers to watch live sports from almost anywhere. Comparatively, between Jan. 6 and Jan. 23, viewers 25-54 in BBO homes accounted for approximately 10% of the non-sports programming on the three networks that carried the divisional and conference championship playoffs. That, coupled with the retirement of popular quarterback Peyton Manning were to blame for the declining football viewership statistics. The USA17% stream sports, while 53% watch sports on television. Boston For more sports viewership value chain insights, download a free report sample. A paid subscription is required for full access. But do you know which events have the most viewers? Last years ICC Cricket World Cup was not only the most-watched cricket world cup in history, but it was also the most viewed sporting event of 2019. The sports media rights market will grow to almost $60 billion by the end of 2024. Over the three days of the 2020 NFL Draft, all telecasts reached more than 55 million total viewers across Nielsen-measured channels, up +16% vs. 2019. Learn how to improve your students development and engagement so they can thrive in and out of the classroom. is here! According to audience data for official broadcast coverage of the 2018 FIFA World Cup, a combined 3.572 billion viewers more than half of the global population aged four and over tuned in to the worlds ultimate soccer competition. The GlobalData platform is our go-to tool for intelligence services. Learn more. The sports media rights market is expected to increase at a CAGR of more than 30% between 2020 and 2024. As sports leagues combat dwindling viewership numbers, many broadcasters find themselves in difficult situations. If I could choose just one thing I'm passionate about in life, then it has to be sports. Spain is the country that leads in esports purchasing habits.In 2019-2020, 62% of online gaming viewers in Spain bought esports products, such as their favorite esports team 's official merchandise, banners, in-game skins, and more.. Like regular sports, watching esports games is a social activity that includes buying sports accessories. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. Pages: 25 On the other hand, 16% said they watch live sports on TV at least once a month, and a further 26% stated that they tune in to sports events at least once a week, results from a Statista survey reveal. CBS Sports released its official viewership for the 2019 Masters and revealed that Tiger Woods comeback victory had earned the highest sports TV ratings for a morning golf broadcast in 34 years. Gallup https://news.gallup.com/poll/4735/Sports.aspx Yahoo Finance. While all segments of the US population are represented, the below are our most prevalent demographic skews: On average, 150,000 175,000 consumers respond daily. Fields marked with an asterisk (*) are required. Fluent attracts a massive audience across its network of owned media properties. Artificial Intelligence: Leading technology companies, Cybersecurity: Leading technology companies, Electric Vehicles: Leading technology companies, Transportation, Infrastructure and Logistics. The data presented on this site does not reflect the official opinion, policy or position of Fluent, Inc. All responses related to this survey are anonymized; only survey responses will be disclosed. There is more money than ever tied into media rights, with TV networks frequently paying millions to secure rights to some of the worlds most popular leagues. For years, sporting events were exclusively tied to cable subscriptions, and OTT (over-the-top) platforms werent even a part of the conversation. GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. In fact, the league experienced a, in 2017 amid the Colin Kaepernick controversy. If the football season is canceled, 21% of male sports fans plan to cancel their cable TV packages, compared to 17% of female sports fans. Understand the culture you have, define the one you want and make your organizational identity a competitive advantage. Accept Read More, Sports has become an essential part of our daily lives and. Broadcast in 212 territories to 643 million homes and with a potential TV audience of 4.7 billion people the English Premier League is one of the most popular, The League of Legends World Championship in 2019 had a. and enthusiasts can be found in the Asia-Pacific region. these insights can help marketers and media owners navigate the shift to OTT content consumption and advanced TV ad targeting. Going up from just $10.7 million in the first quarter of 2019, online gambling ads sales have drastically increased to $154 million two years later. The number of fans who watched more than five hours of football games on the telly remained the same before and after the coronavirus pandemic11%. The audience peaked at around 500,000 people per game during the regular season. The 2019 MLB averaged 28.5 million prime-time viewers, 8. show that Woods is clearly a big driver of interest. that people love to watch competitive sports. One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its many fans. The NCAAs TV and licensing rights agreement with CBS and Turner Broadcasting System Inc., which lasts from 2010 through 2025, is expected to produce $9.6 billion in revenue over the next 10 years, according to this statistic. A look at the potential future of sports viewership, and the direction that the sports media rights market is trending towards. 22 live channels. However, it has proved more challenging for some sports than others. The market is expected to increase at a CAGR of more than 30% between 2020 and 2024. 25 broadcast partners across 200 countries aired over 20,000 hours of live games, highlights and reruns over seven weeks between May 30 and July 14. A similar collection of sports appears in the UK, although athletics is the most-followed sport by a wide margin (45%), ahead of swimming (32%), artistic gymnastics (27%), diving (24%) and rhythmic gymnastics (22%). Only a small percentage of people watch sports on the television at least once a day, a trend found across all age groups, i.e. 1. You need at least a Starter Account to use this feature. YouGov data doesn't, however, indicate an imminent demise of live TV viewership. Explore the official statistics for measuring what matters most at work and in life, including: ESG: Environmental, Social and Governance, Gallup https://news.gallup.com/poll/4735/Sports.aspx, Gallup World Headquarters, 901 F Street, Washington, D.C., 20001, U.S.A, Computer, Restaurant Sectors Still Top-Rated U.S. Industries, Acceptance of Gambling Reaches New Heights, Fewer Americans Plan to Watch Olympics Than in Past, Lasting Benefits of College Sports for Student Athletes. During the regular season % watch sports on television, 2006 FIFA World Cup ( billion... Sports on television the graph presents a forecast of the most widely available in its history for... They believe it & # x27 ; s the best of baseball in the United States in 2021 sorted. White men an essential part of our daily lives and almost $ billion... Watched the games for longer too, the league experienced a, in 2017 amid the Colin Kaepernick.! 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Sports media rights market is trending towards games online, with a high degree of personalised services, benefits... `` Number of viewers who watch frequently doesn & # x27 ; s best... Watching multiple games at once a look at the potential future of sports programming make tournament. About in life, then it has to be sports 13.7 billion viewing! Sports they sports viewership data, and virtual reality are the key technology trends sports... Technology boom, allowing viewers to watch live sports on television, the truth is so! Shift to OTT content consumption and advanced TV ad targeting to attend many events is tough for most fans as... Cycle, so your people and organization can thrive % watch sports on television 1998 FIFA World (!
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